Instructions LoopMe AppsFlyer

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LoopMe is able to receive attribution data from AppsFlyer for both install and in-app events.

This article is intended for advertisers who are using the LoopMe platform to manage their campaigns and would like to integrate with AppsFlyer's NativeTrack™ solution.

Starting the Integration

To start the integration you must send AppsFlyer both the tracking link and the postback for reporting purposes.

Below you can find the base tracking link with a detailed explanation per each parameter:{campaign}
AppsFlyer Base URL Description AppsFlyer End-Point
app_id Application Unique ID - Dynamic value changed per app promoted
pid= Media source name include _int to identify integrated network at AppsFlyer servers
c= Campaign name

Recommended Tracking Link Parameters:

AppsFlyer Parameter LoopMe Macros Description
&clickid= {ad_delivery_token} Unique transaction ID of the user session - Required
af_siteid= {app_key} ID of the traffic source - Optional

Complete Tracking Link Template{clickid}&af_siteid={}

Install and In-App Event Postbacks Global Install Postback: http://{Company-Domain}{clickid} Global In-App Event Postback: http://{Company-Domain}{clickid}&payout={monetary}&txid={event-name}

    • {Company-Domain} the network ID (domain) name provided by Volumm.
    • txid= Set as Event Tag in the AppsFlyer dashboard for each App by the advertiser. This is the actual in-app event name from the application.

AppsFlyer's In-App Event Dashboard

    • Additional attribution information can be added to the postback by request such as: Country Code, Advertising ID, IDFA etc.

Finalizing your Registration

  1. If you currently have an integration with AppsFlyer contact AppsFlyer at

2. If you do not currently have an integration with AppsFlyer, complete Appsflyer ad Partners Registration application here.